CEO, North Coast Builders Exchange
Keith Woods is the CEO of the North Coast Builders Exchange, headquartered in Santa Rosa, a position he’s held since 2000. The 1250-member organization represents contractors and construction-related firms in Sonoma, Lake, Mendocino, and Napa Counties.
A native of San Carlos, Keith majored in Journalism at Fresno State University and is a graduate of the U.S. Chamber of Commerce Institute for Organization Management held at Santa Clara University.
His professional experience includes 48 years of organizational management work, including staff and executive positions at the San Francisco, San Jose, and San Antonio Chambers of Commerce. He also served as President & CEO of the Santa Rosa Chamber from 1987-2000.
Keith has spoken to more than 900 audiences in 48 U.S. states and Canada. In 1998, he was asked by the U.S. Chamber of Commerce and U.S. State Department to travel to Moscow to conduct management training for 40 Russian Generals who were becoming business and Chamber leaders.
Keith has spent the past 11 months working closely with thousands of fire victims, residential contractors, government officials, the media, and others as the North Bay recovers and rebuilds after last October’s devastating and historic firestorms.
He is the father of 31-year-old twins, Kevin and Kelly. In addition, he says he’s just an all-around good guy.